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Playlist insights and analytics

Updated Jun 12, 2025

Playlist insights and analytics

About this Feature​

Unlock deeper insight into buyer interests, demo performance, and content impact — all from a single Playlist Insights view. From content-level stats to user session breakdowns, Playlist Analytics helps you optimize storytelling and drive smarter decisions.

Snapshot 📸​

  • Role Access: Admin, Editor, Presenter
  • Location: Insights > Playlists

What You Can Analyze​

Playlist Analytics gives you powerful visibility into:

  • Demo Performance — Track performance at the level of a single demo
  • Content Popularity — See what gets clicks
  • Viewer Sessions — Dive into who viewed what (and for how long)
  • Time on Content — Understand dwell time across Playlists and specific items
  • Viewer Intent — Surface interest signals across your content
  • Non-Demo Content Stats — See how PDFs, videos, and links perform, too

Key Metrics​

Get the full picture with:

  • Total Sessions
  • Visitors
  • Time Spent (per Playlist, per item, across all)
  • Top Viewed Items (by sessions, time, or visitors)
  • Session Timeline (track engagement trends over time)
  • Date Last Played
  • Bounce Rate

Pro Tip 👑

Playlist session insights are sent straight to Salesforce, HubSpot, and other connected tools so your team can take action, fast.

To learn more, head to Integrations & Analytics

See Playlist Insights in Action​

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