Create leads in Marketo

About

Automatically generate and update leads in Marketo from every identified demo view.

How it works

  • Once you turn on the Marketo Integration, the new toggle "Generate Leads Directly From Demos" will be on.
  • If the toggle is set to “on”, for every identified demo view we will generate a new lead on Marketo associated with a Walnut data. In case this lead exists, we will update the existing lead.

Important to note 📝

The new lead will be created with the following properties:

    • Email address: email address of the demo viewer
    • Original Source Type: Web service API
    • Original Source Info: Web service API
    • Registration Source Type: Web service API
    • Registration Source Info: Web service API

The new lead will be generated with demo data, i.e custom properties on the lead and associated Walnut activity.

 

 

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