--- title: "Salesforce reports" slug: "/help/integrations/salesforce/salesforce-reports" last_updated: "2025-10-16T14:57:05Z" zendesk_id: 23808052998291 zendesk_url: "https://help.walnut.io/hc/en-us/articles/23808052998291-Walnut-Salesforce-Reports" locale: "en-us" category: "Connect and Optimize" section: "General Information" product: "integrations" topic: "salesforce" displayed_sidebar: "integrationsSidebar" sidebar_position: 18 --- ## **Overview** :::note Before using Walnut Salesforce reports, the **Walnut App for Salesforce** must be installed and configured in your Salesforce environment. Follow setup steps in the [**Walnut App for Salesforce Setup Guide**](https://help.walnut.io/hc/en-us/sections/28694040980883-Setup-Guide). **Required downloads from Salesforce AppExchange:** - [**Walnut App for Salesforce**](https://appexchange.salesforce.com/appxListingDetail?listingId=a3331f1d-86c0-465a-b024-edd1ff23ebff) — enables the core integration. - [**Walnut Insights Package**](https://appexchange.salesforce.com/appxListingDetail?listingId=67949645-f67e-484c-9a44-4f004a5ea36d) — includes reports and dashboards. ::: With the [**Walnut App for Salesforce**](https://appexchange.salesforce.com/appxListingDetail?listingId=a3331f1d-86c0-465a-b024-edd1ff23ebff), you’ll unlock **12 purpose-built reports** that put your demo data front and center. These customizable reports make it effortless to **track**, **filter**, and **analyze** how demos drive your pipeline forward. **Walnut** **Salesforce** **Reports** give you powerful visibility into how demos influence every stage of the sales process — from early engagement to closed-won deals. Walnut Reports help your team: - **Measure** demo activity across opportunities - **Quantify** the impact on win rates, stage conversions, and sales cycle length - **Uncover** buyer engagement patterns — time spent, stakeholders reached, and demo frequency - **Prove** the measurable business impact of demos on pipeline health and revenue performance Together, these insights empower sales and revenue teams to: - **Prioritize high-impact demo plays** - **Accelerate deal progression** - **Strengthen multi-threading and stakeholder alignment** :::note _✔️ Not sure if this feature is included in your Walnut package? **[Contact our Support Team](mailto:support@walnut.io)** or reach out to your Walnut CSM._ ::: --- ## **Walnut Reports in Salesforce** The following Walnut Salesforce reports outline the key data points available in each report. Click a report below to learn what it measures and how its data can be used to analyze demo performance and pipeline impact. - [Open Opportunities with Walnut Demos](#h_01K74YS2RT12DGH2VE6NKEDSK3) - [Open Opportunities with Low Engagement](#h_01K74Y7YRC6Y9WCJ90TT9NY3EY) - [Most Viewed Walnut Demos](#h_01K74YSDBWK23MR9EHQDYGEDC4) - [Walnut Demo Impact on Won/Lost Rate](#h_01K74YSH9D74DW8QWVC2D5ZACR) - [Stage Conversion Rate with Demo Views](#h_01K74YSRHPCRBZRRMZ0XVMN8EB) - [Stage Conversion Rate without Demo Views](#h_01K74YT273HQN8XZJVX45EDE70) - [Demo Impact on Stage Conversion Rate](#h_01K74YTM4G26V5SAWNQAMQ3EWT) - [Demo Impact on Sale Cycle Length](#h_01K74YTRAW1WSSZGZ76SZHKGY0) - [Number of Contacts for Closed Opp](#h_01K74YTWT3W967X8Z0723DXD20) - [Walnut Demo Views for Closed Opp](#h_01K74YV2P4ZA80T1ZYCTSN7MM7) - [Avg. Walnut Demos per Opportunity](#h_01K74YV6EYYVYXNF44ZSFHAE6H) - [Total Time on Walnut Demos](#h_01K74YVCS18QTPAZ7TJZ7CYYJV) --- ## **Accessing Walnut Reports in Salesforce** 1. Log in to **Salesforce**. 2. Navigate to the **Reports** tab. 3. Click **All Folders** in the Reports sidebar. 4. Open the folder named **Walnut Insights**.![Salesforce Reports sidebar showing Walnut Insights folder](pathname:///images/7a71f7937c49c53f.png) 5. Select any of the **12 pre-made reports** to view, filter, or customize.![Example of Walnut report list in Salesforce](pathname:///images/5a568be4bb48a8fd.png) --- ## **Walnut Salesforce Reports At-a-Glance** Use this table to understand what each report shows, why it’s valuable, and how it can be applied to strengthen your demo strategy and sales execution. | Report Name | What It Shows | Why It’s Valuable | | --- | --- | --- | | [**Walnut Demo Impact on Won/Lost Rate**](#h_01K74YSH9D74DW8QWVC2D5ZACR) | Compares win and loss rates for opportunities with vs. without demo views. | Quantifies the impact of demo engagement on deal outcomes. | | [**Open Opportunities with Walnut Demos**](#h_01K74YS2RT12DGH2VE6NKEDSK3) | Tracks which open opportunities have demo activity. | Helps prioritize pipeline opportunities for demo plays. | | [**Open Opportunities with Low Engagement**](#h_01K74Y7YRC6Y9WCJ90TT9NY3EY) | Identifies opportunities with below-average demo interaction. | Flags at-risk deals and guides re-engagement strategies. | | [**Most Viewed Walnut Demos**](#h_01K74YSDBWK23MR9EHQDYGEDC4) | Lists the demos with the highest view counts. | Reveals top-performing demos and content best practices. | | [**Stage Conversion Rate with Demo Views**](#h_01K74YT273HQN8XZJVX45EDE70) | Shows stage-to-stage conversion when demos are viewed. | Demonstrates how demos accelerate pipeline progression. | | [**Stage Conversion Rate without Demo Views**](#h_01K74YT273HQN8XZJVX45EDE70) | Shows stage conversion without demo activity. | Provides a baseline to compare against demo-engaged deals. | | [**Demo Impact on Stage Conversion Rate (Combined)**](#h_01K74YTM4G26V5SAWNQAMQ3EWT) | Side-by-side view of conversion with vs. without demos. | Quantifies the added value of demos at each stage. | | [**Demo Impact on Sale Cycle Length**](#h_01K74YTRAW1WSSZGZ76SZHKGY0) | Compares average sales cycle length for demo-engaged vs. non-demo deals. | Shows how demos influence deal velocity. | | [**Number of Contacts for Closed Opportunities**](#h_01K74YTWT3W967X8Z0723DXD20) | Tracks unique contacts who viewed demos in closed deals. | Measures breadth of engagement and multi-threading success. | | [**Walnut Demo Views for Closed Opportunities**](#h_01K74YV2P4ZA80T1ZYCTSN7MM7) | Shows detailed demo view activity for won and lost opportunities. | Provides visibility into which demos and stakeholders influenced outcomes. | | [**Avg. Walnut Demos per Opportunity**](#h_01K74YV6EYYVYXNF44ZSFHAE6H) | Calculates the average number of demos used per opportunity. | Helps evaluate frequency of demo use in successful vs. unsuccessful deals. | | [**Total Time on Walnut Demos**](#h_01K74YVCS18QTPAZ7TJZ7CYYJV) | Aggregates total and average time spent viewing demos by opportunity. | Acts as a proxy for buyer intent and engagement strength. | --- ## **Walnut Data Points At-a-Glance** Most Walnut Salesforce reports share a core set of recurring Walnut data points. These metrics form the foundation of your demo analytics, allowing you to consistently track how buyer engagement impacts deal progression and revenue outcomes. | Data Point | Description | | --- | --- | | **Walnut Demo Activity (Viewed / Not Viewed)** | Indicates whether an opportunity includes demo engagement. | | **Demo Name (String, Integer)** | Title of the Walnut demo and the total number of associated demo sessions. | | **Demo View Name (String)** | Session label for the unique demo session, shown in the format _Demo Name – Date – Session Start Timestamp_. | | **Demo Session Data Count (Integer)** | Number of distinct demo sessions. This value represents distinct sessions recorded under _Walnut Demo Activities._ | | **Demos Time (Seconds)** | Total session duration, measured in seconds. | | **Total / Average Demos Time (Seconds)** | Combined or average viewing time across all demo sessions. | | **Days Since Last Demo Play (Integer)** | Number of days since the last recorded demo session. | --- ## **Report Reference Guide & Data Points** :::note[Note] **Only Walnut-generated data points are described in this guide.** Standard Salesforce fields (e.g., Stage, Amount, Probability) are used within each report but not defined here. ::: - [Open Opportunities with Walnut Demos](#h_01K74YS2RT12DGH2VE6NKEDSK3) - [Open Opportunities with Low Engagement](#h_01K74Y7YRC6Y9WCJ90TT9NY3EY) - [Most Viewed Walnut Demos](#h_01K74YSDBWK23MR9EHQDYGEDC4) - [Walnut Demo Impact on Won/Lost Rate](#h_01K74YSH9D74DW8QWVC2D5ZACR) - [Stage Conversion Rate with Demo Views](#h_01K74YSRHPCRBZRRMZ0XVMN8EB) - [Stage Conversion Rate without Demo Views](#h_01K74YT273HQN8XZJVX45EDE70) - [Demo Impact on Stage Conversion Rate](#h_01K74YTM4G26V5SAWNQAMQ3EWT) - [Demo Impact on Sale Cycle Length](#h_01K74YTRAW1WSSZGZ76SZHKGY0) - [Number of Contacts for Closed Opp](#h_01K74YTWT3W967X8Z0723DXD20) - [Walnut Demo Views for Closed Opp](#h_01K74YV2P4ZA80T1ZYCTSN7MM7) - [Avg. Walnut Demos per Opportunity](#h_01K74YV6EYYVYXNF44ZSFHAE6H) - [Total Time on Walnut Demos](#h_01K74YVCS18QTPAZ7TJZ7CYYJV) --- ### **Open Opportunities with Walnut Demos** :::note Walnut demo activity for open opportunities. ::: This report shows **how many current pipeline opportunities are engaging with Walnut demos**, which can serve as an early indicator of sales momentum and highlight where additional enablement may be needed. This insight can help teams: - **Identify** opportunities that may benefit from a demo touchpoint - **Track** the correlation between demo engagement and movement through pipeline stages - **Prioritize** demo plays as a strategy to accelerate deal progression **Walnut Data Points in This Report:** - **Walnut Demo Activity (Viewed / Not Viewed):** - **Viewed -** Open opportunities with demo engagement. - **Not Viewed -** Open opportunities without demo engagement. - **Demo Session Data Count (Integer):** The number of distinct demo sessions associated with the open opportunity. This value represents unique demo sessions recorded under **Walnut Demo Activities** at the opportunity level _(Opportunity Record → Walnut Demo Activities)_. 👉 Together, these data points help teams track **how many active pipeline opportunities have engaged with demos**, guiding sales teams on where to prioritize demo plays. --- ### **Open Opportunities with Low Engagement** :::note Opportunities with low Walnut demo engagement compared to average session length. ::: This report identifies open opportunities with **low Walnut demo engagement**, measured by session length compared to the average. It highlights deals where demo activity has been minimal or absent, helping teams spot accounts that may require additional outreach or re-engagement. This insight can help teams: - **Pinpoint** opportunities at risk due to low demo interaction - **Re-engage** accounts by encouraging further demo exploration - **Prioritize** follow-ups with prospects who have not yet experienced the full value of a demo **Walnut Data Points in This Report:** - **Demo Name (String):** Title of the Walnut demo. - **Demo View Name** **(_String)_:** Session label for the unique demo session, shown in the format _Demo Name – Date – Session Start Timestamp_. - **Demo Time (Seconds):** Total duration of demo sessions. - **Contact Email (String):** Email address of the contact who viewed the demo. - **Stage When Demo Played (String):** Sales stage during which the demo was viewed. - **Days Since Last Demo Play (Integer):** Number of days since the most recent demo engagement. - **Compared to Average Session Length (%):** Engagement level, expressed as demo time (in seconds) compared to the average demo session length across all open opportunities. 👉 Together, these data points help teams **identify opportunities at risk due** to low demo interaction and **target them for re-engagement efforts**. --- ### **Most Viewed Walnut demos** :::note Walnut demos with the most views across all opportunities. ::: This report highlights the **Walnut demos with the highest view counts across all opportunities within the selected time period or applied filter.** By surfacing the most frequently viewed demos, it provides visibility into which assets are resonating most with prospects and being used most often by the sales team. This insight can help teams: - **Identify** the demos that are driving the most engagement across accounts - **Replicate** best practices from high-performing demos in other use cases - **Prioritize** updates or enhancements for demos that are most widely used **Walnut Data Points in This Report:** - **Demo Name (String, Integer) –** Title of the Walnut demo, along with the total number of unique demo sessions associated with it. - **Demo ID (ID):** Unique identifier for the Walnut demo. - **Demo View Name (_String)_:** Session label for the unique demo session, shown in the format _Demo Name – Date – Session Start Timestamp_. - **Total Views (Integer):** Total number of demo sessions recorded across all demos and opportunities within the selected time period or applied filter. 👉 Together, these data points help teams see **which demos are resonating most with prospects**, providing a benchmark for best practices and content investment. --- ### **Walnut Demo Impact on Won/Lost Rate** :::note Percentage of closed opportunities—_Closed Won_ and _Closed Lost_—won or lost based on Walnut demo activity. ::: This report shows the impact of **Walnut demo activity on closed opportunities _(Closed Lost_ and _Closed Won)_** by comparing win and loss rates between deals that included demo engagement and those that did not. It highlights the clear correlation between demo exposure and stronger sales outcomes. This insight can help teams: - **Quantify** the value of Walnut demos in driving higher win rates - **Demonstrate** the business impact of demo engagement to leadership and stakeholders - **Prioritize** demo activity as a key lever to reduce losses and improve deal conversion **Walnut Data Points in This Report:** - **Total Records (Integer):** Total number of closed opportunities (_Closed Won_ and _Closed Lost_) with and without Walnut demo plays. - **Walnut Demo Plays (Viewed / Not Viewed):** - **Viewed -** Closed opportunities (_Closed Won_ and _Closed Lost_) with demo engagement. - **Not Viewed -** Closed opportunities (_Closed Won_ and _Closed Lost_) without demo engagement. - **Sum of Demo Session Data Count (Integer):** Total number of unique demo sessions recorded for the closed opportunities. - **Record Count (Integer):** Total number of closed opportunities (_Closed Won_ and _Closed Lost_) with and without Walnut Demo Plays. - **Win Rate (%):** Percentage of closed opportunities won, segmented by whether Walnut demos were viewed. - **Loss Rate (%):** Percentage of closed opportunities lost, segmented by whether Walnut demos were viewed. 👉 Together, these data points help teams understand **how demo engagement influences overall deal outcomes**, demonstrating the role of Walnut demos in increasing win rates and reducing losses. --- ### **Stage Conversion Rate with Demo Views** :::note Conversion rate of each stage **with** Walnut demo views. ::: This report shows the **conversion rates between opportunity stages when Walnut demos are viewed**, making it easier to track how demo engagement influences deal progression. It provides visibility into which stages advance most effectively when demos are part of the process. This insight can help teams: - **Measure** the impact of demos on stage-to-stage movement and overall pipeline health - **Identify** which stages benefit most from demo engagement (e.g., Discovery to Solution Review, New Contract to Closed Won) - **Prioritize** demo activity at key conversion points to accelerate deal progression and improve close rates **Walnut Data Points in This Report** - **From Stage → To Stage (String):** Tracks stage-to-stage progression for opportunities with Walnut demo activity. - **Record Count (Integer):** Total number of opportunities with Walnut demo views that advanced between stages (**From Stage → To Stage).** - **Conversion Rate (%):** Percentage of opportunities with Walnut demo views that successfully moved from one stage to another. 👉 Together, these data points help teams measure **how demo engagement drives progression through pipeline stages** and improves conversion efficiency. --- ### **Stage Conversion Rate Without Demo Views** :::note Conversion rate of each stage **without** Walnut demo views. ::: This report shows the **conversion rates between opportunity stages when Walnut demos are not viewed**, providing a baseline for how deals progress without demo engagement. It highlights how opportunities move through the pipeline in the absence of demos and can be compared directly with the “with demo views” report to assess the difference. This insight can help teams: - **Benchmark** conversion performance without demo activity against demo-engaged opportunities - **Identify** gaps in progression where demo plays could improve outcomes - **Demonstrate** the added value of incorporating demos into the sales process by showing the contrast in stage-to-stage movement **Walnut Data Points in This Report:** - **From Stage → To Stage (String):** Tracks stage-to-stage progression for opportunities without Walnut demo activity. - **Record Count (Integer):** Total number of opportunities without Walnut demo views that advanced between stages (**From Stage → To Stage).** - **Conversion Rate (%):** Percentage of opportunities without Walnut demo views that successfully moved from one stage to another. 👉 Together, these data points help teams **benchmark pipeline performance in the absence of demo activity**, highlighting where demos could improve outcomes. --- ### **Demo Impact on Stage Conversion Rate** :::note Conversion rate of each stage by Walnut demo activity. ::: This report shows the **overall impact of Walnut demo engagement on stage-to-stage conversion rates** across the entire pipeline. By comparing opportunities with and without demo activity, it highlights how demos influence deal momentum and progression through key stages. This insight can help teams: - **Visualize** the effect of demo engagement on advancing opportunities through the funnel - **Compare** conversion performance for demo-engaged vs. non-engaged opportunities at each stage - **Reinforce** the value of demos as a driver of higher conversion and better sales outcomes **Walnut Data Points in This Report:** - **Has Demos? (Yes / No):** Indicates whether the opportunity is **demo-engaged** (_Yes_) or **not demo-engaged** (_No_). This field serves as the grouping bucket that separates opportunities with Walnut demo activity from those without it. - **From Stage → To Stage (String):** Tracks stage-to-stage progression for opportunities with and without Walnut demo activity. - **Record Count (Integer):** Total number of opportunities with and without Walnut demo views that advanced between stages (**From Stage → To Stage).** - **Percentage (%):** Conversion rate for each stage transition. 👉 Together, these data points help teams **compare conversion performance between demo-engaged and non-engaged opportunities**, quantifying the added value of demos. --- ### **Demo Impact on Sale Cycle Length** :::note Difference in average length of sale cycle (opportunity created to closed) by Walnut demo activity. ::: This report shows the **difference in average sales cycle length** (from opportunity creation to close) between opportunities that engaged with Walnut demos and those that did not. It highlights how demo engagement influences the time it takes to close deals, offering visibility into whether demos help accelerate or lengthen the sales process. This insight can help teams: - **Measure** how demo activity correlates with faster or slower sales cycles - **Identify** patterns in closed-won vs. closed-lost deals tied to demo engagement - **Optimize** demo strategy to shorten cycle times and improve deal efficiency **Walnut Data Points in This Report:** - **Stage (String):** Indicates the final outcome of the opportunity (_Closed Won_, _Closed Lost_, _Churn_, _Opt Out_). - **Walnut Demos (Viewed / Not Viewed):** Specifies whether the opportunity included Walnut demo activity, distinguishing between demo-engaged and non-demo-engaged opportunities. - **Record Count (Integer):** Total number of opportunities that ended in each stage, grouped by whether Walnut demo activity occurred. - **Sum of Sales Cycle Length (Days):** Total cumulative length (in days) of the sales cycle for all opportunities within each category (_Viewed_ / _Not Viewed_). - **Avg. Sale Cycle Length (Days):** Average number of days it took to close opportunities, providing a direct comparison between demo-engaged and non-demo-engaged deals. 👉 Together, these data points help teams evaluate **how demo activity affects sales cycle speed**, showing whether demos shorten or extend deal timelines. --- ### **Number of Contacts for Closed Opp** :::note Closed opportunities by unique Walnut demo viewers. ::: This report shows the **number of unique contacts who viewed Walnut demos for closed opportunities** (Won or Lost). It provides visibility into how broadly demos are being shared within buying committees and highlights the level of stakeholder engagement tied to final deal outcomes. This insight can help teams: - **Measure** the depth of demo reach within each account by tracking how many unique contacts engaged - **Identify** patterns in stakeholder engagement between won and lost deals - **Strengthen** multi-threading strategies by ensuring demos reach multiple decision-makers and influencers in the sales process **Walnut Data Points in This Report:** - **Won or Lost (String):** Indicates the final status of the opportunity (_Closed Won_ or _Closed Lost_). - **Demo View Name (_String)_:** Session label for the unique demo session, shown in the format _Demo Name – Date – Session Start Timestamp_. - **Contact (Full Name):** Name of the individual contact who engaged with the demo. - **Demos Time (Seconds):** Total amount of time the contact spent viewing the demo. - **Stage When Demo Played (String):** Sales stage during which the demo was viewed. - **Unique Contacts (Integer):** Number of distinct contacts per opportunity who engaged with Walnut demos. 👉 Together, these data points help teams understand **how widely demos were shared within buying committees** and **how stakeholder engagement impacted final outcomes**. --- ### **Walnut Demo Views for Closed Opp** :::note Details of Walnut demo views and viewers by opportunity. ::: This report shows the **demo views and viewer details for closed opportunities (Won or Lost)**. It highlights which demos were viewed, when they were played, and which contacts engaged, providing a detailed picture of demo involvement in deals that have already closed. This insight can help teams: - **Understand** which demos were tied to successful vs. unsuccessful opportunities - **Identify** key stakeholders who engaged with demos during the sales cycle - **Analyze** patterns of demo usage across closed-won vs. closed-lost deals for optimization **Walnut Data Points in This Report:** - **Opportunity Name (String, Integer):** Name of the closed opportunity and the total number of associated Walnut demo views. - **Demo View Name (String):** Session label for the unique demo session, shown in the format _Demo Name – Date – Session Start Timestamp_. - **Stage When Demo Played (String):** Sales stage during which the demo was viewed. - **Demos Time (Seconds):** Duration of the demo session, measured in seconds. - **Contact Full Name (String):** Full name of the individual who viewed the demo. - **Contact Title (String):** The role or job title of the demo viewer. - **Contact Email (String):** Email address of the demo viewer. 👉 Together, these data points help teams **track demo engagement within closed deals**, giving clarity on which demos and stakeholders were involved and how demo activity related to final deal outcomes. --- ### **Avg. Walnut Demos per Opportunity** :::note Average number of unique Walnut demos for open and closed opportunities. ::: This report shows the **average number of unique Walnut demos tied to open and closed opportunities**. It helps teams understand how frequently demos are being used within deals, providing a measure of demo volume per opportunity. This insight can help teams: - **Gauge** how many demos are typically leveraged in opportunities across the pipeline - **Compare** demo frequency between won vs. lost opportunities to identify best practices - **Optimize** demo strategy by ensuring the right number of demos are being used to support deal progression **Walnut Data Points in This Report:** - **Total Records (Top Summary, Integer):** Total number of open and closed opportunity records. - **Total** **Demos Time (Top Summary, Integer):** Cumulative demo time (in seconds) across all opportunities (open and closed). - **Average Number of Demos (Top Summary, Integer):** Average number of demos viewed across all opportunities (open and closed). - **Opportunity Type (Open / Closed):** Indicates whether the opportunity is open or closed. - **Opportunity Name (String, Integer):** Name of the closed opportunity and the total number of associated Walnut demo views. - **Walnut Demo Activity (String, Integer):** Name of the Walnut demo and the total number of associated demo sessions for the opportunity. - **Demo View Name (String):** Session label for the unique demo session, shown in the format _Demo Name – Date – Session Start Timestamp_. - **Demos Time (Seconds):** Total session duration, measured in seconds. - **Stage When Demo Played (String):** Sales stage during which the demo engagement occurred. - **Contact Full Name (String):** Full name of the contact associated with the demo view. - **Average Number of Demos (Integer):** Represents the total count of unique Walnut demos associated with the opportunity. Although labeled as an “average” in Salesforce, this field is not a calculated average - it reflects a simple count value. 👉 Together, these data points help teams **understand how often demos are being used within opportunities** and apply that insight to improve demo strategy and deal effectiveness. --- ### **Total Time on Walnut Demos**  :::note Total time spent viewing Walnut demos by opportunity. ::: This report shows the **total time spent viewing Walnut demos by opportunity**, giving visibility into overall demo engagement at the account level. It highlights which opportunities have invested the most time exploring demos, offering a signal of buyer interest and intent. This insight can help teams: - **Identify** highly engaged opportunities based on total demo viewing time - **Prioritize** follow-ups with accounts showing significant demo consumption - **Correlate** time spent in demos with sales outcomes to refine engagement strategy **Walnut Data Points in This Report:** - **Total Records (Top Summary, Integer):** Total number of demo sessions. - **Total** **Demos Time (Top Summary, Integer):** Cumulative demo time (in seconds) across all opportunities. - **Average Time in Demos (Top Summary, Integer):** Global average demo session duration across all demo sessions. - **Opportunity Name (String, Integer):** Name of the opportunity and the total number of associated Walnut demo sessions. - **Demo Name (String, Integer):** The title of the Walnut demo associated with the opportunity and the total number of demo sessions. - **Stage (String):** The sales stage during which the demo session was viewed. - **Demo View Name (String):** Session label for the unique demo session, shown in the format _Demo Name – Date – Session Start Timestamp._ - **Demos Time (Seconds):** The total cumulative time spent viewing demos by that opportunity. - **Average Time in Demos (Seconds):** The average demo session length for that opportunity. 👉 Together, these data points help teams understand **how much time buyers are investing in Walnut demos** and use that as a proxy for engagement strength and deal prioritization. ---